Gain deep consumer insights

Unleash the power of your brand

ServSafe^®certified Sensory Specialists

Connect with your consumer

Accurate data that leads to key insights to help shape brands

We understand the science of data collection

Where Innovation Meets Sensory Insight

R&D and Marketing teams are both critical components to any brand’s success. That’s why we’ve created a space that caters to both: a spacious, fully equipped kitchen designed to inspire innovation, alongside observation rooms featuring comfortable seating, personalized service, and upscale dining options. It’s the ideal fusion of functionality and luxury.

Suites

Edit Content

Test Kitchen and Dual Viewing Room

AnswerQuest’s test kitchen is the largest and most conveniently located in the city, equipped to accommodate studies with ease and efficiency, including direct access and service from the kitchen to the test room. A dual viewing room allows clients to watch a taste test on one side and a break-out focus group on the other side making our facility ideal for hybrid studies.

Edit Content

Computerized Test Labs

You won’t find more innovative spaces than AnswerQuest’s Computerized Test Labs at more competitive prices. We can seat up to 30 participants at comfortable stations that offer privacy and reliable high-speed WiFi. Adjacent Client viewing rooms and lounges are designed for comfort and convenience, with mini bars, snacks, and massage chairs.

Edit Content

Flex/Focus Suites

AnswerQuest’s flexible focus suites adapt to any research need, with three rooms seating 30+ and one-way mirrors for observation. We offer ventilated spaces for scent tests, changing booths, portable sinks, and fully customizable environments—whether replicating a backyard, hospital, bar, or home setting—to ensure participants feel at ease and clients gain authentic, actionable insights.

Edit Content

Unique Features

At AnswerQuest, we’ve designed our facility with features that maximize flexibility, streamline study execution, and create a welcoming environment for both clients and participants. Every detail is intentional—balancing real-world simulation with comfort and convenience.

Industries We Serve

Our goal is to help you uncover the key insights you need to connect with your consumers and build leading brands in your industry. While we have extensive experience in the industries listed here, our multi-faceted, super-flexible facility makes it easy for us to expand beyond. We can accommodate whatever your study requires, including immersive environments for realistic testing, luxurious client lounges, and spacious viewing areas designed to capture authentic feedback and refine products for market success.

Methodologies

AnswerQuest offers a full suite of research methodologies to uncover the insights that drive the success of products and services. From qualitative and quantitative studies to in-home use tests, tactile studies, and scent tests, our flexible facility adapts to your needs—whether replicating real-world environments or providing cutting-edge focus suites designed for comfort and deep consumer engagement.